The design established a high-impact residential program landing page for the 16-18 age segment, utilizing a clear filtering system and structured subject listing for immediate program access.
The final step, the enrollment and checkout sequence, was simplified into a secure, multi-stage flow, beginning with a clear program choice and a real-time price summary to ensure user confidence.
The interactive program search results interface was engineered to efficiently process multiple user inputs (location, age, model, subject) and instantly display relevant online and residential program options.
We applied the location filter to present the Cambridge Summer Courses destination page, featuring an aspirational visual aesthetic and concise calls to action for program exploration.
A dedicated content module was developed to showcase the authentic college experience within Cambridge, using a clean grid layout for high-quality visuals of key locations like Gonville & Caius College.
The educational models template was designed to clearly segment and explain the different program types, allowing users to easily browse and select programs based on age, starting with the academic insights model.
A standardized 'Inquiries' section was integrated across relevant pages, featuring two clear channels—a contact form and a 'chat with our friendly staff' button—to minimize user friction at the point of decision.
The comprehensive contact and FAQ center was designed as a single source for support, featuring an expanded multi-field inquiry form, clear contact details, and an embedded map for physical location transparency.
Cross-platform responsiveness was key; the mobile mega-menu was structured for simplified navigation across all program categories, and an internal page template was created to feature strategic brand content like the Manifesto.
The resources hub was built with a content-first approach, using a consistent layout to promote downloadable assets and detailed articles, encouraging lead generation and topic exploration.
The interactive program search results interface was engineered to efficiently process multiple user inputs (location, age, model, subject) and instantly display relevant online program options, such as "Architecture academic insights."
A parallel online program landing page was designed for the 16-18 years old segment, mirroring the residential page's structure with a strong hero image and clear "Download prospectus" CTA.
A specific program detail template was created for the "Oxbridge 1:1" online program, which also integrates a full-width "Hear from other students" social proof module to build user trust and validation.
A distinct program category landing page was developed for the "Global Symposium," featuring a unique hero section and a secondary in-page navigation bar for its specific sub-topics and content.
A flexible two-column content module was designed to detail core value propositions like "academics from world class universities," paired with a "Download prospectus" CTA to capture leads.
A reusable, simplified search component (Location, Age, Subject) was created for flexible placement on various pages, alongside a custom-designed promotional block for the "Immerse Education Essay Competition."
