Our client elevates film viewership through intimate VIP access to celebrity guests and themed culinary offerings at screenings in exotic and unexpected locations. Notable past events have included HBO docuseries screenings like "Wise Guy" and "After The Bite," and an exclusive fireside chat and screening with actor, director, and writer Jesse Eisenberg for his film, *A Real Pain*.
Outcome
For the Ram Film Society, the challenge was to translate the immersive and often exclusive nature of their screenings into a compelling digital experience. They needed a website that not only reflected the high cinematic quality of their offerings but was also robust and scalable enough to easily manage a dynamic schedule of events and content. Our approach was to create a smooth and fluid user experience that would capture the feeling of a film as it unfolds. We designed a clean, intuitive interface that guides visitors through the event calendar, allowing them to easily discover and engage with upcoming screenings. A key part of the project was building a powerful and flexible content management system. This foundation allows the Ram Film Society team to update content, manage their event calendar, and expand the site in the future without technical issues.
RAM on-scroll fluid UX
RAM - Website - Interactive scroll II
RAM - Website - Interactive Hero
RAM - Website - Scrolling after the Hero
For the Ram Film Society's website, we prioritized movement with scroll-based interactions to create a cinematic user experience. This dynamic front-end is powered by a scalable foundation, empowering their team to seamlessly manage the event calendar and update content for future growth.
The hero section for each event's landing page was created with interactivity and movement in mind. We combined video background reels with a scroll interaction. Additionally, a key part of the landing page is the calendar call-to-action in the top navigation, which displays upcoming events.
Interactivity on this landing page template extends beyond the hero section. As users scroll down, content appears with engaging and fluid animations. The navigation then transitions to a more compact version, which keeps the website's primary call-to-action—the upcoming events calendar—always visible.
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