Designing and developing a website for Monthly Of Sweden

Client
Monthly of Sweden (MOS) is a modern brand group acting as a central hub for a family of innovative, eco-conscious consumer brands, including MonthlyCup, Imse, and Boob. United by a mission to empower conscious choices, they offer a range of high-quality, sustainable products focused on feminine care, maternity, and personal hygiene, making eco-conscious living more accessible for everyone.
Outcome
We partnered with Monthly of Sweden (MOS), a growing eco-conscious brand group, to solve their key growth challenge: creating a unified digital hub to house their distinct brands, engage investors, and share their mission without a complex development cycle. Our team designed a clean, intuitive UI/UX with a warm, earthy aesthetic reflecting their commitment to sustainability, creating a cohesive visual language that allows each sub-brand to shine. Simultaneously, we developed the entire site in Webflow, delivering a pixel-perfect, fully responsive platform with a powerful and easy-to-use CMS. The result is a sophisticated and scalable digital headquarters that empowers the MOS team to manage content effortlessly, saving them valuable time and internal resources while strengthening their market position.
MOS - Website 2025 - Inviting eco-conscious first impression
MOS - Website 2025 - Showcasing the MOS brand family
MOS - Website 2025 - Telling a unique brand's story
MOS - Website 2025 - Clean product grid for bestsellers
MOS - Website 2025 - Brand page for modern mothers
MOS - Website 2025 - Promoting reusable and gentle products
MOS - Website 2025 - Clean design for investor relations
MOS - Website 2025 - Simple investor relations contact form
MOS - Website 2025 - Organized content hub for news
MOS - Website 2025 - Reader-focused blog article design
MOS - Website 2025 - Visualizing the company's journey
MOS - Website 2025 - Building trust with the team
We aimed for a clean, inviting look that immediately communicates their mission: "Eco-Conscious Products for Everyday Life." A soft, earthy palette and clear navigation set the stage for the entire user experience.
Here's how we introduced the MOS brand family. This section was designed to give each sub-brand—imse, boob, and MonthlyCup—its own spotlight while maintaining a cohesive look. Simple, elegant cards make it easy for users to explore.
Diving deeper into a specific brand page for "imse." The goal was to tell a compelling story, blending bold typography with clean product imagery to highlight the brand's unique focus on sustainable and reusable products.
Designing the product showcase was all about clarity and trust. We used a clean grid layout with high-quality imagery and clear "Best Seller" tags to guide users to popular, trusted products, making the shopping experience smooth and simple.
Here's the brand page for 'boob,' designed for mothers. We used a dynamic, layered typographic hero to grab attention and immediately communicate the brand's unique focus.
This shot features another look at the product grid. The clear CTA and the central banner guide users deeper into their journey of discovering reusable products.
The Investor Relations page needed to be professional and simple. We focused on function, using clear typography and downloadable document components for a frictionless experience.
Even a contact form deserves great design! We focused on simplicity and usability with clear labels and a straightforward layout to make reaching out a frictionless experience.
Crafting the Newsroom to be a hub for both press releases and blog content. A clean layout with clear visual hierarchy makes it easy for visitors to find the latest updates.
For the blog, we designed a minimalist and reader-friendly layout. Lots of white space and a prominent hero image create an immersive experience that lets the content shine.
Telling the MOS story through a visual timeline. This "Our Journey" section uses icons and a clear path to guide the user through the company's key milestones and mission.
Building trust by putting a face to the brand. The "Meet Our Leaders" section uses a simple, clean layout to introduce the core team, adding a personal touch to the corporate site.

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