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Marketing Strategy Test

A structured ~3-month experiment to test a new marketing channel or audience before committing a bigger budget.
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$900/mo
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what it is

This is for teams that already have marketing running internally and are staring at a specific opportunity — an untapped audience, a channel they haven't tried, a product angle nobody's tested — without a reliable way to know if it's worth real budget. Instead of guessing or committing blindly, we treat it like an actual experiment: we start by formulating a clear hypothesis and its null (what would prove this wrong), design a test structured around the real opportunity your team identified, and run it over a defined three-month window with clear checkpoints along the way. Throughout, we're tracking real performance data against the original hypothesis, not just vibes or opinions in a room. At the end, you get a clear recommendation — scale it, adjust it, or kill it — backed by what actually happened, not by whoever argued loudest.

Why this

Betting a full budget on an unproven idea is expensive. This gets you a real answer, with data, before you commit.

what's included
  • Diagnosis & hypothesis definition
  • Test design against a defined opportunity
  • Execution over 3 months
  • Real performance data
  • A clear go/no-go recommendation at the end
Have a hunch worth testing? Let's talk.
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Marketing Strategy Test
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